Simon Price, CEO

Based in Exawatt's UK office, Simon is responsible for Exawatt's research and market analysis services, and has deep experience in strategic planning and management consulting. He has developed, and maintains, one of the most comprehensive market models in the PV industry today.

Over a career spanning more than 20 years, Simon has provided strategic planning, business development, M&A due diligence, market analysis, market forecasting and fundraising services to a number of leading companies in the energy, interactive entertainment, biotech and communications technology sectors.

Simon has been in the energy industry since 2008, when he was part of the founding team of a startup technology company dedicated to improving the efficiency of crystalline solar cells. Prior to co-founding Exawatt, in 2010 he was a member of the founding team of PV Tech Group, which provided factory design and integration services to solar PV companies.

Previously, as a management consultant in the interactive entertainment industry, Simon provided services to a number of industry-leading manufacturers, including Microsoft, Sony, Intel and Nokia. Other clients included software publishers and financial institutions. Simon began his career as a business journalist, overseeing two of the interactive entertainment industry's leading publications.

Simon has an MSc in Science Communication from Imperial College of Science, Technology and Medicine, University of London, and a BEng in Electrical and Electronic Engineering from the University of Newcastle upon Tyne, UK.

In an office full of sporting over-achievers and mountain adventurers, Simon has taken to riding his home-made electric bike in a bid to keep up.


Alex Barrows, Senior Research Analyst

Alex provides support and analysis for the technical and market sides of the business, and joined Exawatt in early 2017.

With a background in solar cell research, Alex previously worked as a scientist at Ossila, a specialist materials science company providing equipment, chemicals and technical support to research institutions around the world. Prior to this he undertook a PhD at the University of Sheffield, where he investigated new materials and deposition methods for solution-processed solar cells. During this time he initially studied transparent conductive electrodes for polymer-based solar cells, before switching focus to the emerging area of perovskite-based cells.

In addition to his PhD, Alex has an MPhys in Physics from the University of Sheffield.

Alex is an elite climber, and spends his time away from the office hanging from the crags of the Peak District.


Megan Wilson, Research Analyst

Megan joined Exawatt in early 2018 and, like Alex, provides support and analysis for the technical and market sides of the business.

A Natural Sciences graduate from the University of Cambridge, Christ's College, Megan developed a keen interest in applied environmental science and went on to pursue an MSc in Environmental Change and International Development at the University of Sheffield. While there, she completed her thesis on innovative methods of treating textile wastewater using ionising radiation in Dhaka, Bangladesh. She also spent time in Kenya, where she studied the societal impacts of artisanal gold mining.

Megan's interest in energy stemmed from policy analysis work at the 2015 G20 summit and she continues to follow global developments in this sector, particularly in the East. She has also spent extended periods in China – including recently completing a 5,000-mile solo bike trip across the country – and is currently studying Mandarin. Megan is also a keen fell-runner, and in her spare time can be found in the hills west of Sheffield, or competing for Northern Ireland’s mountain-running team.


Adam Dawson, Research Analyst

Adam is the newest member of the Exawatt team, having joined us in January 2019.

Adam has a MSci in Mathematics from the University of Bristol, with specialisms in mathematical modelling, quantum-mechanical modelling of solar cells, computational mathematics and statistics.

In his spare time, Adam enjoys mountaineering, and recently completed the British Exploring Society’s Trainee Leader Scheme, including co-leading a six-week expedition in the Himalayas.